When planning a work conference, creating a memorable experience for your team is essential. One way to leave a lasting impression is through a carefully curated swag bag. Gone are the days of throwaway trinkets; today, attendees expect thoughtful, useful, and high-quality items they’ll cherish long after the event ends. Here’s how you can create one your team will love and want to keep.
Start with a Quality Bag
Your swag bag begins with the bag itself. Opt for something durable and versatile, like the Ascot Tote Bag, a sleek backpack, or even an eco-friendly jute bag. The bag should be sturdy enough to be reused for shopping, gym sessions, or work commutes—extending the visibility of your brand.
Include Practical Items
Choose items that are useful in everyday life. Here are some favourites:
- Reusable Water Bottles or Coffee Cups: Sustainability is a priority, and a high-quality reusable item will always be appreciated.
- Notebooks and Pens: Perfect for jotting down ideas during the conference and beyond.
- Portable Chargers: A lifesaver for busy professionals who are always on the go.
Add a Touch of Luxury
Impress your team with something that feels premium:
- Gourmet Treats: Locally made chocolates, honey, or artisanal snacks.
- Custom-Branded Apparel: Soft, high-quality t-shirts or caps that people will actually wear.
- Tech Accessories: Wireless chargers or stylish mousepads are both practical and desirable.
Keep Branding Subtle
Subtlety in branding ensures your swag doesn’t feel like an overt advertisement. Use tasteful, minimalist designs that align with your company’s style. This encourages your team to actually use the items without hesitation.
A well-thought-out swag bag is more than a collection of items—it’s a reflection of your company’s values, creativity, and appreciation for your team. By focusing on quality, practicality, and sustainability, you can create a corporate gift bag that your team will love, use, and remember. If you are looking for corporate gifts in New Zealand, here are our top 3 recommendations –